Explain what you think to be true about the industry

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- Introducing the name and date of Starbucks' industry profile. To be specific in analysis (use numbers and percentages) as opposed to stating only general observations.

- Before reading Starbucks' profile, explain what you think to be true about the industry: things like its current market value and forecast; how the industry is segmented; who you think the leading companies are; whether you believe the market is growing or declining; etc.

- After reading the Industry Profile, explain the information that you were correct and incorrect about, including anything that you were surprised to learn.

Reference no: EM133540685

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