Explain what product strategy is

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Questions

1. Explain what product strategy is.

2. Illustrate the differences among convenience, shopping, and specialty products.

3. Describe a brand, a brand name, a brand equity and a trademark. Illustrate the ways they differ by providing clear explanations and examples.

4. Compare and contrast Supply Chain, Distribution and Logistics

5. List and describe thoroughly the five modes of transportation.

6. Define wholesaling, the parties involved and their relevance.

7. Detail retailing, its types and important considerations.

Reference no: EM133515873

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