Explain what market segmentation is

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Explain what market segmentation is. Why is it important for organizations to divide potential consumers into different segments? How is it beneficial to an organization? What is a target market? Identify three target marketing strategies. Identify a local company and discuss who the target market is. How does the company promote itself to these consumers (what message are they sending to try and convince consumers to buy)? Do you think they are successful? Minimum 250 word count. minimum 1 reference.

Reference no: EM132256962

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