Explain what is meant by relationship marketing

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How can you best compete with a multi-national firm that enjoys a “profit sanctuary,” and cross subsidizes attacks in your prime market?

Explain what is meant by relationship marketing.

How would you describe Pepsico’s strategic approach to competing internationally? Do you think it is any different from Coke’s?

Reference no: EM132239303

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Explain what is meant by relationship marketing : Explain what is meant by relationship marketing.

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