Explain what a message is in terms of its social context

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Reference no: EM131270896

1. Explain what a message is in terms of its social context and its elements. Illustrate the kinds of signals that can be transmitted to different targets by the same marketer.

2. Elaborate, using examples, on the use of semiotics in the communication process generally, and in terms of encoding and decoding in particular.

Reference no: EM131270896

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