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An Examination of Google: A Global Operation
Task: Select a U. S. based company with global operations and discuss the following questions:
1. Discuss the firm's activities outside of the U.S.
2. What are some economic concepts that apply to Google?
3. How can these concepts address Google's opportunities and problems?
4. What are some political and economic policies affecting Google and how do they influence decision-making?
5. How does Google use technology to its strategic advantage?
6. How is Google's strategy, currency risk, markets, and cost structure affected by globalization?
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