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Discussion 1. A free-market national economy is experiencing a recession with no apparent end in sight. Determine what two pricing objectives you would recommend for producers of goods and services in the country. Explain why you would recommend these two pricing objectives.
Discussion 2. Explain the way pricing strategy changes over the course of the four stages of the product (category) life cycle: introduction, growth, maturity, and decline. Provide reasoning to support your answer.
Discussion 3. Identify three internal and three external factors influencing the setting of prices. Discuss how each of these factors influences the price of a service.
Describe the different promotional/product strategies available to an international marketer
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1) What are the key considerations that a brand, such as the New York Times, need to evaluate in their pricing strategies? 2)Are there different audience segments they are addressing? 3) Why is it so important today for newspapers to understand th..
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All businesses try to position themselves relative to their competition. What activities are they doing that lead you to believe that is their position
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