Explain the use of the apic decision sequence model

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Reference no: EM131272291

1. Outline the key sources of information for effective international media selection.

2. Explain the use of the APIC decision sequence model as an aid to international integrated marketing communications.

Reference no: EM131272291

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Explain the use of the apic decision sequence model : Explain the use of the APIC decision sequence model as an aid to international integrated marketing communications.

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