Explain the two key considerations of pricing

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Assignment:

Video: Marketing: Pricing

  1. Why is pricing so important?
  2. Explain the two key considerations of pricing
  3. Describe each of the pricing methods presented in the video. What are the advantages and disadvantages of each?
  4. Explain why the price set by companies is not always what customers pay.
  5. To ensure obtaining a profit margin, what pricing strategies should companies use?

Reference no: EM133460748

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