Explain the threat level or power level of each force

Reference no: EM133480871

Discussion Post: Competition Analysis for a Technology Firm

RideHail is a brand-new ride-sharing application. It was developed by former Uber and Lyft engineers who felt the drivers for the respective companies were not getting paid enough. The engineers have a mysterious benefactor who has paid for the server and satellite technology necessary to operate the service, and who will continue to pay to maintain it going forward. The engineers themselves have asked for no compensation from the service, and use any fees collected strictly to support customer service.

RideHail offers all the same features as Uber and Lyft, but the developers have created an innovative dynamic business accounting model which allows each driver to set their own prices by bidding on ride requests. The RideHail company itself takes only 0.5% profit from each driver's charged price (as opposed to 25% and 20% from Uber and Lyft respectively). The application also monitors prices for Uber and Lyft, as well as other nearby available RideHail drivers, and updates the RideHail drivers on the prices of their competition every 30 seconds.

Also, review Porter's Five Forces Model, and explain the threat level or power level (as appropriate) of each force as it relates to RideHail and your chosen strategy (or strategies).

Reference no: EM133480871

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