Explain the structure of the global hamburger chain industry

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Reference no: EM1350903

Read the Jollibee Foods Corporation case study in BGB pp. 21-40, and answer the following questions using the data relevant to Jollibee at the time of the case writing. Do not update the case information to current time.

(a) Analyze the structure of the global hamburger chain industry relevant to Jollibee; and (b) Analyze the external business environment of Jollibee in California.

Reference no: EM1350903

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