Explain the sales force serves as a critical link

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The sales force serves as a critical link between a company and its customers. They represent the company to customers and they represent customers to the company. explain how this would work for a company such as CDW.

Go onto to Dell's Website and that of major competitor Hewlett-Packard. "Build" your ideal laptop on each. Compare the competitors on product offerings, price, and Website ease of navigation, appeal, and use. Who wins? Why?

Reference no: EM1368349

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Explain the sales force serves as a critical link : Explain The sales force serves as a critical link between a company and its customers

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