Explain the role of marketing

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Explain the role of marketing and how it interrelates with other functional units in Lush Cosmetic Company. Provide a presentstion about Lush Cosmetic and explain the concept of marketing and its role in Lush. Analyse and evaluate how marketing relates to all the parts of the organisation such as its strategy, planning and customer relations. Need to show some awareness of current issues in relation to marketing such as the impact of covid-19 and the use of social media and the ability to discuss them critically. Finally, the panel would like to hear your recommendation supported with evidence, on what marketing strategy Lush could employ for its sustainabilityand growth

Reference no: EM132867302

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