Explain the revenue sharing format

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Assignment:

Case Study The NFL's Digital Media Strategy

1. What was the overall plan by Commissioner Roger Goodell to achieve $25 billion in revenue by 2027?

2. What was the organization of the NFL that supported these goals? What were the barriers?

3. Describe and explain the revenue sharing format? What is the relevance of the quote" We are 32 fat cat Republicans who vote socialist"?

4. Summarize the NFL Television deals?

5. What was the plan to monetize the NFL digital media properties?

6. What were the key tenets of the NFL Wireless Strategy with Sprint?

7. Select one of the three options being considered and provide a rationale for your recommendation?

  1. pursue an exclusive partnership with one wireless carrier?
  2. form non-exclusive partnerships with multiple wireless carriers?
  3. include wireless rights in partnerships with one or more television networks?

Reference no: EM133452875

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