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Question: Firms today have embraced persuasive selling through promotion of their goods and services.
a) Explain the relevancy of promotion to marketers today.
b) As a student of Marketing ,advise the marketing team of KATs Garments Limited of the various promotion mix strategies that can be embraced .Support your discussion using relevant examples
How does Southwest's marketing message perform each of the 4 functions of consumer attitude (utilitarian, knowledge, value-expressive, ego-defensive)?
Write a two or three posting for your blog that explain what Comic-Con is and what attendees can expect to experience at the convention
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In 530 words please describe how marketing efforts and marketing mix will change with each phase in the product life cycle of a fictitious summer makeup kit from MAC Cosmetics' that focuses that includes a bronzer, highlighter, blush, BB Cream, li..
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Explain The Marketing Mix- Product and Place and Price and Promotion and describe how each one of the four elements of the marketing mix affects the development of the organization's marketing strategy and tactics
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Aspire incorporated is into education consultancy. In 2011, ABC charges consultancy fee of $1000 per service rendered to each customer. Calculate the change in total revenue if the new price is implemented.
What ethical conflict of interest exists between the Chinese government's role as a treaty signee/enforcer and its role as a financial beneficiary of the counterfeiting? Justify your reasoning.
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