Explain the relevancy of promotion to marketers today

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Question: Firms today have embraced persuasive selling through promotion of their goods and services.

a) Explain the relevancy of promotion to marketers today.

b) As a student of Marketing ,advise the marketing team of KATs Garments Limited of the various promotion mix strategies that can be embraced .Support your discussion using relevant examples

Reference no: EM133308898

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