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1. Choose EITHER the team based Gardner and Sales Representative OR Regional Sales Manager job and design a performance management and reward system that effectively addresses both intrinsic and extrinsic motivation of employees in that job. Do not worry about what the current systems may be. Explain the reasons behind your design choice and explicitly state how they will affect intrinsic and extrinsic motivation. Information relevant to answering this question is in your textbook and lecture material, but if you choose to supplement this information with outside resources be sure to paraphrase and cite appropriately.
2. Analyze your response to question #1 using goals and goal setting approaches. What elements did you incorporate into your reward system? Explain being sure to demonstrate your understanding of the goal setting process by utilizing examples from the case assignment.
3. In addition to decreased sales numbers, Lily's Floral has also experienced significant turnover in one of its regions. This region has a less experienced Regional Sales manager who has been directly involved in the interviewing process. Based on what you know about perceptual biases and social perception, recommend an interview approach that would help interviewers make more sound decisions about who to hire. Be sure to demonstrate your understanding of perceptual biases and how to mitigate their effects. If you use outside sources, paraphrase and cite them appropriately.
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..
The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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