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Question 1: Explain the key concepts of media planning and buying
Question 2: Identify the strengths and weaknesses of newspapers
Question 3: Describe the key factors that advertisers should know to make effective decisions about advertising in magazines
Question 4: Analyze why packaging is such an important advertising opportunity
Question 5: Discuss factors that advertisers should consider in making out-of-home media decisions
Question 6: Outline the factors that advertisers use to make decisions about using directory advertising
What are the pros and cons of managers using decision making models?
What might Prince do to help it gain distribution and sales in (a) mass merchandisers like Target and Wal-Mart and (b) specialty tennis shop?
Research and apply the content from recent articles about the elements of computer security. You must cite at least 3-5 sources outside of the class textbook.
What is gendered communication and what are gendered verbal and nonverbal communication examples? And what are traditional expectations of nonverbal communication? How can men and women violate these expectations?
How can managers make written communications via email more efficient and productive?
Define numeric records management and list three reasons for storing records by the numeric method.
When responding to classmates, discuss whether you agree with their choices of countermeasures and explain your reasoning.
The use of contract trainers has had mixed results and two of the four trainers received relatively low ratings from the students.
Explain how change management techniques can support continuous improvement and initiave
Compare the expectations and assumptions one finds in the traditional psychological contract and the currently predominant psychological contract.
Explain if the environment is a stakeholder or not and why or why not? Use either support from the textbook or alternate academic sources?
analyze what has gone wrong in Anne's case and illustrate how her manager should handle this situation.
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