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Discussion Post
The reading Framework for Marketing Strategy Formation (HBP) discusses the 5 Cs and their importance for developing an action plan (utilizing the marketing mix). Explain the importance of each of the 5 Cs in the development of a marketing action plan.
Social Media and Networking Presentation, Scenario: Imagine that you have been hired as a consultant for a university that wants to leverage social media and networking technologies to encourage the collaboration of students, and improve their ove..
What metrics should be used when determining the success/failure of marketing activities?
Which of the following is the most common approach to expatriate pay which equalizes purchasing power across countries so employees can enjoy the same living standard in their foreign posting that they enjoyed at home?
using the internet find an organization you would be interested in working for or that is of interest to you
Describe specific experimentation and observational methods that could be used within your discipline to gather data. Include your rationale
Explain why this is a brand-building and customer relationship opportunity. Sketch out or find a picture of a POS system, and customize for your client. Explain how the promotion promotes and maintains the image of the company and product
Who are General Motors typical consumers? What customers would General Motors target with their 2019 Chevy Blazer?
Choose one of the specific organization from Pharmaceuticals industry which is operating in Australia.
Identify and briefly describe in abstract terms the four fundamental AR modalities that marketers can utilize to implement their AR campaign/initiative
One characteristic of an oligopoly market structure is
Discuss the Information Gathering and Ethics in Marketing. Summarize and post your responses to this Discussion Area.
1.Are Nature Valley Granola bars and Eddie Bauer hiking boots convenience, shopping, specialty, or unsought products?
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