Explain the horatio alger myth

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1. Explain the Horatio Alger myth What are the strengths about this theory? What are the weaknesses? Do you agree with the theory? Why or why not?

2. Explain in detail what the “Blank Piece of Paper” approach means in Marketing.

3. Find a brand whose success in the United States is bigger than in its home country. Is the situation the result of differences in marketing or markets? In what other countries might the situation be the same?

Reference no: EM132157683

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