Reference no: EM133478257
Question 1: Describe ExxonMobil, the company's history and its 4Ps (Product, Price, Place, and Promotion).
Question 2: Examine ExxonMobil's mission statement and assess its impact on the organization's activities.
Question 3: Explain the current situation of the organization in the market (industry, market, and general environment analysis).
Question 4: Summarize the results of your Environmental Scan and Porter's 5 Forces.
Question 5: Evaluate the degree to which they aid in conceptualizing the company's competitive position in its marketplace.
Question 6: Assess the company's international performance in light of Cultural Barriers, Monetary Exchange Rates, and Political Instability.
Assess the financial performance and condition
Operational budget: Research and assess the company's operational budget.
Assess the performance in terms of key performance indicators
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