Explain the consumer behavior concepts underlying the topic

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Reference no: EM133198137 , Length: 10 slides.

PPT Assignment: Topics in Consumer Behavior Presentation

Create 10 to 15 slides Microsoft PowerPoint presentation with speaker notes in which you explore the interrelationship between consumer behavior and a current market trend/phenomenon.

Task

Include the following in your presentation:

1. Select 1 topic from Ch. 4 or 6 of the textbook - you may start with this list:

a. Gamification
b. Nostalgia
c. Body decoration and mutilation (piercings, tattoos, etc.)

2. Provide your personal thoughts and examples or discuss those in the text or other external references.

3. Explain the consumer behavior concepts underlying the topic.

4. Include graphics to enhance the effectiveness of your presentation.

Reference no: EM133198137

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