User Account

All Pages

Explain the concept of the marketing management topic

Assignment Help Marketing Management
Reference no: EM132119274

From the list below, choose a subject you would like to research. This will be the topic of your thread:

Long-term customer loyalty and relationships

Global marketing

The importance of marketing research

Defending the practice of social media marketing

Threads:

Title your thread according to your topic. Have a title page, and attach a Microsoft Word document with your thread, in addition to the normal discussion board.

In at least 600 words, discuss your topic by addressing the following items:

Explain the concept of the marketing management topic selected for your paper (Your textbook is a good source for this item).

Examine at least 1 practical application/example for your topic.

Formulate a question about your topic that your classmates will respond to.

Have a separate heading for each of these 3 sections.

Replies:

You must respond to at least 2 of your classmates' threads with a reply of at least 250 words. Your replies must do the following:

Answer the question posed in the thread.

Respond to the practical example in the thread by sharing a practical example that differs from the one in the thread.

Reference at least 1 scholarly source for each reply.

Note about Responses: Seek to understand your classmates' threads (including the marketing management theory, the facts presented in their posts, their points of view, and their real-world examples). Aim to communicate your own understanding of relevant facts, your values, and your perspective of the topic.

Discussion Board Forum Instructions

Thread

You will create a thread in response to one of the available topics for the forum. The thread must be at least 600 words, reference at least 2 scholarly sources in addition to the course textbook in current APA format, and demonstrate course-related knowledge.

Replies

In addition to the thread, you will reply to at least 2 other classmates' threads. Each reply must be least 250 words and reference at least one scholarly source in addition to the course textbook in current APA format.

Required Resources

American Psychological Association. Publication manual of the American Psychological Association (Current ed.). Washington, DC: Author.

Kotler, P. T., & Keller, K. L. (2016). Marketing management (Custom 15th ed.). Upper Saddle River, NJ: Pearson, Inc. ISBN: 9780133856460.

Reference no: EM132119274

Questions Cloud

What is the freezing point of solution : An aqueous solution has a normal boiling point of 102.0°C. What is the freezing point of this solution? For water Kb is 0.51°C/m and Kf = 1.86°C/m.
Emission spectra emitted by the flame : How do the colors seen by the naked eye compare to the emission spectra emitted by the flame
Identify relevant studies to develop evidence based practice : Background of a clinical practice problem or educational problem related to your practice. The PICO(T) format is used to organize research evidence to address.
Determine the molecular formula of a compound : Determine the molecular formula of a compound that contains 26.7% P, 12.1% N, and 61.2% Cl, and has a molar mass of 580.0 g/mol.
Explain the concept of the marketing management topic : Explain the concept of the marketing management topic selected for your paper (Your textbook is a good source for this item).
What is the equilibrium concentration of h2 : If 1.60 mol H2 and 4.20 mol I2 areplaced in a 1.08 L vessel What is the equilibrium concentration of H2 in the gaseous mixture?
Calculate the number of moles of barium chloride : Calculate the number of moles of barium chloride in 427g of a 3.17% by mass barium chloride solution?
Calculate the deferred tax and tax payable : FPI's tax rate is 41% for 2017 and subsequent years. Calculate: 1. Deferred tax, 2. Tax payable, 3. Record journal entries for income tax for 2017
Develop a roadmap process for the it portfolio : Enterprise Architecture - Zachman Framework and Strategy Map - how the best practices of Enterprise Architecture can support such a critical initiative

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd