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Explain the characteristics a firm capabilities

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Reference no: EM133156001

A firm can achieve Competitive Advantages from either Cost Leadership or Differentiation of its products. Explain the characteristics a firm's capabilities that yield sustainable competitive advantage?

Explain with the help of a 2x2 matrix that uses Resource Similarity and Market Commonality to determine to what extent two firms are direct competitors?

What is Diversification? List and explain the various levels of diversification a firm can achieve?

Reference no: EM133156001

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