Explain the changes in the various elements

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Analyze the strategy in each of the periods you identified by determining if the changes led to a better or worse strategic position for Starbucks. 

In other words, given the changes in the various elements, was Starbucks better or worse off from a strategic perspective (i.e. did their competitive advantages improve or suffer?) Remember that all five elements need to be aligned (i.e., be congruent and coherent)-that's how we determine whether a given strategy works (i.e., strategic decisions or activities should not be in conflict with one another or the competitive environment).

Feel free to apply any of the other strategic management tools/models you have learned about in this course. If a model or concept helps improve your analysis or strengthen your argument, then it is probably a good idea to use it. 

Always explain the reasoning behind your conclusions

Reference no: EM133147910

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