Explain the benefits and drawbacks of advertising

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Reference no: EM13215973

What recent advertising have you found to be particularly interesting, something that made you want to learn more about a product/service or made you want to buy it? Did you buy? What was it about the method of delivery, ad, commercial, video, etc., that attracted your interest? Describe and discuss all of the needs levels (from Maslow's Hierarchy of Needs) to which they were obviously trying to appeal.

Although advertising has clear benefits, it can also be a nuisance (or even worse). Discuss the benefits and drawbacks of advertising, keeping in mind that advertising should not be confused with other promotion techniques.

Use appropriate subheadings as you address these questions, and post your assignment in the attached drop box. (Do not post it as an attachment or it will not be graded. In addition, please start by describing the advertisement or commercial so that I have a reference point from which to grade your response.

Reference no: EM13215973

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