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Question: Watch the video Linking Marketing and Pricing Strategy and answer the following questions:
1. After watching the pricing video, refer back to the Are You Sitting on a Million Dollar Idea? video from Week 6. Choose the most beneficial pricing strategies and suggest two ways in which this selection could potentially affect consumer adoption of the new product.
2. Provide a rationale for your response.
3. (just put in writing what one would say in the 1 minute video)
• Imagine that you are a manager at a brick-and-mortar store that has an online storefront as an additional source of revenue. The company has tasked you with creating ideas to improve logistics in order to increase profitability.
• Upload a short (one- to two-minute) video using Kaltura to share your ideas. Note: You may use an iPad, cellphone, laptop, desktop, or traditional video recorder to record your discussion response. You may embed your video or include the link in the discussion board. Note: Your video must be professional and of academic quality.
250 words
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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Promotion strategies of the one's own developed website
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