Explain the attitude toward price

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Reference no: EM132093967

1. Explain the attitude toward price and value of Walmart’s target customers by using 3 of the following 6 listed attitude theories (ABC model of attitudes, the consistency principle, hierarchy of effects, self-perception theory, balance theory and social judgement theory).

2. Identify the key HIS and technology elements that need to be considered as part of HIS and technology planninng. Explain the extent of each one.

Reference no: EM132093967

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