Explain the advantages and disadvantages of the approach

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Reference no: EM133770869

Problem: Strategy Resources & Capabilities

1) What should be the primary basis for formulating strategy: The external market or the internal resources and capabilities?

2) Provide an example of a company in KSA (saudi arabia) whose strategy has been based upon developing a set of capabilities and then applying them to different product markets.

3) Identify two key resources and two capabilities of the company.

4) Explain the advantages and disadvantages of this approach.

5) Discuss the concepts, principles, and theories from BA literature. Cite at least 3 peer-reviewed journal articles

Reference no: EM133770869

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