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Explain SWOT Analysis of Barnes and Nobel
Using your readings, the Library, and the Internet, write responses to each of the following:
1. What is your impression of the operation of Barnes and Noble?
2. Conduct a SWOT Analysis of Barnes and Nobel.
3. Does Barnes and Noble have a competitive advantage and/or a competitive strategy? Justify your answer.
4. Choose one Barnes and Noble product. Describe the components of this product value chain.
5. What strategic alternatives are open to Barnes and Noble? Explain and justify your answer.
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