Explain supply chain of the new division of the business

Assignment Help Marketing Management
Reference no: EM132015289

Question: Part 1 - Purpose of Assignment and note this is a continue for your assignment company for last week must be the same company you submitted.

Students gain experience conducting an internal and external environmental analysis for their proposed new division and its business model. They will also gain valuable experience in conducting a SWOTT analysis for their proposed division.

Assignment Steps

Resources: Strategic Planning Outline

Conduct an internal and external environmental analysis for your proposed new division and its business model.

Develop a SWOTT table summarizing your findings. Your environmental analysis should consider, at a minimum, the factors below.

1. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table.

2. Include the SWOTT table in your submission.

a. External forces and trends considerations:

• Industry Changes

• Legal and regulatory

• Global

• Economic

• Technological

• Innovation

• Social

• Environmental

• Competitive analysis

b. Internal forces and trends considerations:

• Strategy

• Structures

• Processes and systems

• Resources

• Goals

• Strategic capabilities

• Culture

• Technologies

• Innovations

• Intellectual property

• Leadership

Composea maximum of 1,400-word synopsis in which you analyze relevant forces and trends from the list above. Your analysis must include the following:

• Identify economic, legal, and regulatory forces and trends.

• Critique how well the organization adapts to change.

• Analyze and explain the supply chain of the new division of the existing business. Share your plans to develop and leverage core competencies and resources within the supply chain in an effort to make a positive impact on the business model and the various stakeholders.

• Discuss the primary internal organizational considerations for the development of a strategic plan.

• Identify the major issues and/or opportunities the company faces based on your analysis.

Format your assignment consistent with APA guidelines

Strategic Planning Outline

I. Title Page

II. Table of Contents

III. Executive Summary

IV. Strategic Plan Part 1: New Business Division of an Existing Company; Vision, Mission, and Value Proposition

V. Strategic Plan Part 2: SWOTT Analysis - Internal and External Environmental Analysis; Primary Internal Considerations for the Development of a Strategic Plan.

VI. Strategic Plan Part 3: Assumptions, Risk and Change Management Plan; Summary of Strategic Objectives; Corporate Social Responsibility: Balanced Score Card and its impact on stakeholders; the Communication Plan

VII. Strategies and Tactics Section

VIII. Conclusion

IX. Reference Page

PART 2: Answer each Question with 150 + word.

1 What are the main factors that make up an effective strategic objective?

2 Striving to be the industry's overall low cost provider is a powerful competitive approach in markets with many price sensitive buyers. A company achieves low cost leadership when it becomes the industry's lowest cost provider rather than just being one of perhaps several competitors with comparatively low costs. A low cost provider's strategic target is to have lower costs than rivals on products of comparable quality. In striving for a cost advantages over rivals, company managers must take care to incorporate features and services that buyers consider essential. For maximum effectiveness, a low cost provider needs to pursue cost saving approaches that are difficult for rival to copy. When it is relatively easy or inexpensive for rivals to imitate the low cost firm's method, the cost advantage evaporates quickly. Successful low cost leaders are exceptionally good at finding ways to drive cost out of their businesses and still provide a product or service that buyers find acceptable.

QUESTION - Can you name any low-cost providers, and how did they achieve their low-cost advantage?

3 Outsourcing occurs when a firm decides to utilize other firms to perform value-creating activities that were previously performed in-house. It may be a new activity that the firm is perfectly capable of doing but chooses to have someone else perform for cost or quality reasons. Outsourcing can be to either a domestic or foreign firm.

a. Offshoring takes place when a firm decides to shift an activity that they were performing in a domestic location to a foreign location.

b. Often, offshoring and outsourcing go together; that is, a firm may outsource an activity to a foreign supplier, thereby causing the work to be offshored as well.

QUESTION - What are your thoughts on Outsourcing and Offshoring?

4 There are five distinct competitive strategy approaches:

a. A low-cost provider strategy - striving to achieve lower overall costs than rivals and appealing to a broad spectrum of customers, usually by underpricing rivals.

b. A broad differentiation strategy - seeking to differentiate the company's product offering from rivals' in ways that will appeal to a broad spectrum of buyers.

c. A best-cost provider strategy - giving customers more value for their money by incorporating good-to-excellent product attributes at a lower cost than rivals; the target is to have the lowest (best) costs and prices compared to rivals offering products with comparable attributes.

d. A focused (or market niche) strategy based on low costs - concentrating on a narrow buyer segment and out competing rivals by having lower costs than rivals and thus being able to serve niche members at a lower price.

e. A focused (or market niche) strategy based on differentiation - concentrating on a narrow buyer segment and out competing rivals by offering niche members customized attributes that meet their tastes and requirements better than rivals' products.

How does a company's product (or service) mix influence which competitive strategy (or strategies) it selects? Would a manufacturer approach selecting its competitive strategy differently from a consulting company?

5 Do you think there's an interaction between a company's mission statement and which of Porter's 5 generic strategies the company selects as its competitive advantage

Reference no: EM132015289

Questions Cloud

Argument that selling stock involves too much leeway : The argument that selling stock involves too much leeway is the
The cardigans rights guaranteed to the individuals : They are planning to introduce a new line of clothing called "Scantily Clad" with the slogan, "So light You Won't Know You are Wearing a Thing!"
Eliminate the need for glasses or contact lenses : Many patients are attracted to the idea of LASIK, as it can eliminate the need for glasses or contact lenses. Research LASIK and the associated risks
Necessarily cause an increase in net working capital : Which of the following will necessarily cause an increase in net working capital?
Explain supply chain of the new division of the business : Analyze and explain the supply chain of the new division of the existing business. Share your plans to develop and leverage core competencies and resources.
Diet and nutrition are closely linked to the study : Diet and nutrition are closely linked to the study of biomolecules. How should you monitor your food intake to insure the cells in your body have the materials
Develop contractual or service-level agreement principles : Develop requirements for supplier selection in your supply chain and Develop contractual/service-level agreement principles in terms of data sharing
Posterior cervical three levels laminectomy : The physician performs a posterior cervical three levels Laminectomy, facetectomy and foraminotomy on C3, C4, and C5. How is this coded?
Would you let your baby drink from a bottle with bpa : Quick search on Bisphenol A (BPA). Based on the findings in your search and the textbook's discussion on BPA, what are your thoughts on the safety of BPA

Reviews

Write a Review

Marketing Management Questions & Answers

  Assess the value of target marketing as an effective health

please respond to the following lateral marketing strategybullassess the value of target marketing as an effective

  Explain imc and marketing comparisons

Explain IMC and Marketing Comparisons and Describe the relationship between IMC & marketing strategy in profit & non-profit organizations

  Wheel of retailing versus that of an off price retailer

1.How would you classify Wal Mart in terms of its position on the wheel of retailing versus that of an off price retailer?

  Marketing consultancy on pepsi

Pepsi Co. Inc is an American multinational company which was established about 50 years ago in 1965. It was founded by Delaware. Its headquarters are situated in New York. Its product range can be divided into different categories like; beverages, sn..

  What attributes would you include in each of the reports

Discuss in your submission - The type of reports you will produce from Cognos; What attributes would you include in each of the reports; and Explain why a particular re..

  Develop a branding strategy for your product

Develop a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension. Assemble a marketing strategy for your product, and determine an appropriate time table to implement your plan). Provide a ra..

  Explain expanded html

Explain Expanded HTML and Two paragraphs of text related to course content

  Select three relevant and appropriate scholarly articles

Select three relevant and appropriate scholarly articles that address the topic you chose. Present a thorough literature review of the three articles by summarizing, synthesizing, and evaluating the materials.

  What are the five guidelines for successful taglines

Brainstorm a tagline for the new product, VibeAwake, as described (emailed document). Discuss why you think your tagline is a good one. In what ways will the tagline make this product (brand) memorable in a positive way?

  Describe a novel product of service

Describe a novel product of service and briefly discuss a brand management strategy. Provide specific examples to support your response.

  Concept of opportunity identification

Comment on the notion and concept of Opportunity Identification. Do you believe that this is an important method of companies to sustain product growth?

  Corben inc has a successful brand with name crunz the

corben inc. has a successful brand with the name crunz. the market size in which crunz competes is 4 billion and crunz

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd