Explain reasons for recent slowdown-fall in profitability

Assignment Help Operation Management

Reference no: EM133357232

Assignment:

Coffeex is a leading coffee importer and distributor for coffee capsules. The worldwide volume of coffee exports rose to a record of 4.5 billion tones in 2010, or $7 billion. Coffeex was the first agent in promoting the coffee capsules for homes and companies, which was a fast-growing business in an emerging market about 10 years ago experiencing a tremendous success with an annual growth of over 25%.

The agent penetrated the channels with coffee capsules through aggressive marketing and partnering with top/key local traders in big cities, offering sponsorships on events and volume rebates in return for exclusive or preferential sales on-premise. However, the growth has slowed down in the past few years to about 10% per year and the profit margin is also declining.

What I expect:

1. In your opinion. What are the channels where Coffeex has been working with?

2. Can you think and explain the reasons for the recent slowdown and fall in profitability?

3. List and explain the strategic options for the company to rebuild its growth.

4. Do you think that Coffeex can implement new technologies that can help to rebuild its growth? If yes, list them and provide an explanation. If not, provide an explanation too.

Reference no: EM133357232

Questions Cloud

Describe aspects of organizations culture : Finally, you MUST post the link for the company you've chosen that shows where you have researched their organizational culture.

Discuss the concept of risk-based terminology : Concept of risk-based terminology can be used in your organization, or one with which you are familiar, instead of traditional safety-based terminology.

Determining financial attractiveness of a strategic project : Explain three popular methods for determining the financial attractiveness of a strategic project: break-even analysis, net present value (NPV).

Find a job announcement for a position of interest : Find a job announcement for a position of interest to you and answer the following: Group and categorize the key abilities and attributes that are being sought.

Explain reasons for recent slowdown-fall in profitability : What are the channels where Coffeex has been working with? Can you think and explain the reasons for the recent slowdown and fall in profitability?

Describe a service organization is struggling : Find a recent article that describes how a service organization is struggling with one or more of these issues.

Identify two leadership styles : Identify two leadership styles that could be used to help Libell & Son strengthen their employee's empowerment as well as team building.

Should be considered in pre-demolition survey for this site : The part of the bakery damaged by the explosion is due to be demolished. The rest of the bakery will still be in operation.

What is motivational impact of this compensation system : How will an employee's age affect the appeal of this plan? What other factors are likely to strengthen or lessen its motivational value?

User Account

All Pages