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Explain Marketing Plan Expert explains
Marketers must understand the tools of their trade. Using both the textbook and Cybrary resources,
WHAT are the essential marketing tools. ( research)
Then create a report in which you address the following questions:
What is the overall purpose of a marketing plan?
How do a marketing plan and strategic marketing plan fit together?
What are some legal or ethical issues you may need to consider?
List and describe the various components of a strategic marketing plan?. This portion of the project provides a framework for the remaining assignments in the class.
Assume you are the Marketing Manager for Target or another brand. How would you apply the four functions of the marketing management process in your role?
Explain Social Presence Theory and Ecommerce Promotions and Discuss two web-based promotional techniques
Explain Porter's three generic strategies and company use IT to help it differentiate and compete against the low cost provider
Explain Exchanges in the digital business environment and what is the difference between the concept of exchange and the concept of transaction
Explain Service Marketing Strategies and services do require some changes to marketing strategy that address the differences between goods and services marketing
Analysis: Global Value Chain and Supply Chain Management, Article analysis differentiating between global value chain and global supply chain management. Include in your analysis definitions of supply chain and value chain.
Explain E-customers and What new shopping capabilities would you like to see developed over the next five years
public relation tool, Describe publics
Explain Marketing and When selecting a test market city, a researcher should look for a city
Explain Marketing channels and intermediaries and With companies selling directly to customers over the internet in increasing numbers, is this always a good thing
Explain What are two of the E-commerce software products available developed by software companies or individuals
Describe Do you think a single person with specific e-business respond should be required for every medium-to-large business
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