Explain marketing mix and media strategy

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Reference no: EM1336854

Explain Marketing Mix and Media Strategy

You are a participant in a Directors' meeting.

1. Draw implications that might exist for the media strategies of Resorts 123 from the "4 Ps of Marketing."

2. Explain why these elements are relevant and what their roles are in the overall success of the campaign.

I am most concerned with your support for your ideas not just your ideas. Your explanation of why you made certain decisions are best supported with research. (Minimum of 3 sources)

APA formatting is REQUIRED and spelling, grammar and proper sentence structures count, deductions for errors will be taken

Reference no: EM1336854

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