Explain internal and external characteristics of a company

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In the fast food giant toward improved business result. conduct a brief SWOT analysis based on these new changes that includes the following:

Strength: the internal and external characteristics of a company that are stronger than its competitors

Weaknesses: the internal and external characteristics of a company that are weaker than its competitors

Opportunities: the issues internal and external to a company that can effect the company and its competitors in a favorable way

Threats: the issues internal and external to a company that can effect the company and its competitors in unfavorable way

Trends: the internal and external patterns in the organization, market, or industry

Reference no: EM132895040

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