Explain important information about applying marketing

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Reference no: EM1336500

Explain Important information about Applying Marketing Principles

Assignment Type- Discussion Board Deliverable Length- 3-4 paragraphs

The Internet is forcing businesses away from traditional functions such as distribution. The internet effectively closes the gap between the buyer and the seller and has slowly been eliminating middlemen or intermediaries. Select a company from one of the following industries:

* Car Insurance

* Newspapers or Magazines

* Computers or other Small Electronics

* Books

Using your text and the company's website or articles from the Library's full-text databases

1. Describe how the company uses the direct channel of distribution.

2. Describe how the company uses the indirect channel of distribution

Reference no: EM1336500

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