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Strategic Management Assignment- Case Analysis
Instructions:
• Read the attached case "MMICC 2014 Case"• Form a group of 4 people and Carry out a PowerPoint Presentation (not more than 15 minutes) 20 marks
The Assignment should cover the following points:
1. Brief Overview (Describe the Company and Identify the Industry)2. Situation Analysis (SWOT/PESTLE/Porter's Five Forces/4P's)3. Key Issues (Symptoms/Problems)4. Alternatives (A set of strategic alternatives that have a potential to solve the problem)5. Evaluation of Alternatives (How well does the alternative address the issue stated? / List the pros and cons of each alternative)6. Recommendation7. Implementation Plan (Steps to follow constrained by budget and timeline/Short term and long term plan/Always look for appendices)8. Risk and Mitigation (List all the challenges that would prevent the company from successfully implementing the proposed solution/List risk mitigation strategies for every challenge)
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