Explain how to best meet their needs

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Q. Mike's Auto Repair works hard to find out out illustrate what consumers need also explain how to best meet their needs. Based on feedback from consumers, Mike now provides a written estimate before any work is done, offers a more comprehensive guarantee than competitors also calls consumers after servicing their cars to make sure they are satisfied. These efforts suggest Mike is applying the concepts of consumer relationship management.

Reference no: EM1394418

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