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Write a 1,050- to 1,400-word persuasive paper in which you select an organization with which you are familiar and present the following items as they relate to that organization:
• Describe the organizational structure of your selected organization. Compare and contrast that structure with two different vertical or horizontal organizational structures . (Students need to compare and contrast vertical and horizontal organizations structures with their selected organization’s organizational structure. The assignment is asking students to compare advantages and disadvantages of the selected organization’s organizational structure with other vertical or horizontal organizational structures The assignment is not asking students to compare and contrast the selected organization with other companies.)• Evaluate how organizational functions (such as marketing, finance, human resources, and operations) influence and determine the organizational structure of your selected organization.• Explain how organizational design (such as geographic, functional, customer-based, product, service, hybrid, matrix, marketing channels, and departmentalization) helps determine which structure best suits your selected organization’s needs.• Conclude the paper with an evaluation of how effective the organization manages the organizational structure.
1. Describe how your company will address the five product levels: core benefit, basic product, expected product, augmented product, and potential product.
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