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Q. A new graduate hired by a marketing research department of a major telephone industry is asked to prepare a questionnaire to determine household preferences for telephone calling cards. The questionnaire is to be administered in mall-intercept interviews. Using the principles of questionnaire design, critically evaluate this questionnaire, which follows.
Example:• Your name• Age• Marital Status• Income• Which if any calling cards do you have?
• Explain how frequently do you use a calling card? Scale; (Infrequently 1 - Very frequently 7).
• Illustrate what do you think of the calling card offered by AT&T?
• Suppose your household were to select a telephone calling card. Please rate the importance of the subsequent factors in selecting a card. Scale; (Not important 1 - Very important 5).
• Explain how important is it for a telephone industry to offer a calling card? Scale; (Not important 1 - Very important 5).
• Do you have children living at home?
Cars arrive at a toll plaza at the rate of 60 cars per hour. Calculate the probability of no cars in the toll plaza
At the most basic level, Enron, Worldcom, and other scandals were the result of the manipulation of financial reporting.
Deliberate the attributes you find impressive about the companies' policies and procedures and use of best practices. Deliberate how the companies emphasize continuous improvement and the use of rewards and incentives
Discuss issue take a stand on Is Google Violating Users' Privacy, With two billion Google searches a day Google is the preferred search engine for several consumers
Provide an example of a nationally known or local business for each of the following types of business organizations- 1) Sole Proprietor 2) Partnership 3) Corporation 4) Limited Liability Company
Strategies to Encourage Participative Management - What are some of the strategies followed by organizations for encouraging participative management in the workforce.
What, if anything, does thinking about an "organization as a political system" add to what we have learned by thinking about an "organization as an organism", an "organization as a brain", and an "organization as a culture"?
Nextel South Corporation, a communications company, contacted R.A. Clark Consulting, Ltd., an executive search firm, about finding an employment manager for Nextel's call center in Atlanta, Georgia.
Please provide a report on the importance of culture in health care organizations and describe common and unique characteristics of organizational culture among health care organizations with 3 to 4 slides with notes and 2 references in apa format..
Express in the report? Are the "Relative Certainties" something that should be of major concern? Why or why not?
Explain What is the HI if the sale of the credit division does not occur but the rival is acquired?
What are two social media and networking technologies a school can use to promote collaboration and unity and what are the pros and cons of using social media and networking technologies?
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