Explain how human subjects were used in the research

Assignment Help Marketing Management

Reference no: EM13726288

Write a three-page, double-spaced research paper summarizing three (3) scholarly articles that used human subjects in the research. ALL three articles MUST have been published in the Journal of Consumer Research, the Journal of Marketing Research, or the Journal of Consumer Psychology within the past 15 years (i..e., between January, 2000, and the present). Articles from journals OTHER THAN those noted WILL NOT BE ACCEPTED.

For each article, explain how human subjects were used in the research, and explain how the use of human subjects provided insight into how consumers think and behave. Attach a reference list in APA format (author(s), date, title of article, name of journal, volume, issue, pages).

Reference no: EM13726288

Questions Cloud

Defined as the par value of common stock : What is the maximum amount that Beta Corporation can pay in cash dividends, without impairing its legal capital, if it is headquarter in a U.S. state where capital is defined as the par value of common stock?

What is the term for a collection of competitor : What is the term for a collection of competitors that produces similar or substitute products or services to a defined market

Verify leibniz rule for differentiation under integral sign : Verify Leibniz rule for differentiation under the integral sign for the following function 2x^2+3xy+3y^2

Ordinary annuity for a graduation present : Danielle Salomon invests in a 10-year ordinary annuity for a graduation present. She contacts her bank and tells them to open an account and automatically deposit $500 at the end of the first 5 years, and $1000 at the end of the remaining 5 years.

Explain how human subjects were used in the research : For each article, explain how human subjects were used in the research, and explain how the use of human subjects provided insight into how consumers think and behave

A new human resources manager : As a new Human Resources Manager, you are required to begin your position with the hiring of a new Customer Service Representative (you work for a telecommunications company). This process is the beginning of what our textbook refers to as the ..

What is the correct name for each of these losses : Peter Bubba is driving home from a bar when he runs off the road and hits a telephone pole. What is the correct name for each of these losses

In what ways might this be a fair statement : Never mix business with personal matters-it just leads to damaged relationships, poor business decisions, or both." In what ways might this be a fair statement

How will this affect the southeastern location : Based on the available information, is Atlanta the best location for a distribution center to serve the southeastern region? If not, what would you recommend - The Fireside transportation department projects a 25 percent rate increase in 2013 from..

User Account

All Pages