Reference no: EM133486906
Problem: Communication Plan
Use the provided Communication Plan Template to address the following, and make sure to support your responses with course resources:
I. Role of Communication Team: Briefly explain the role and responsibilities of a communication department within a larger organization.
II. Business Problem Identification: Define each problem the business faces in the Part I Scenario and the communication theory or theories that most appropriately explain the cause or the problems.
III. Proposed Communication-based Solutions: Provide an overview of formats, channels, and strategies that the organization will be implementing to address each identified problem.
1. External: Identify appropriate media channels, strategies, and tools the organization will use to remedy the poor review and continue to build brand awareness.
2. Internal: Identify appropriate media channels, strategies, and tools the organization will use to improve internal organizational and group communication.
IV. Theory:
1. Explain how communication theory was taken into consideration when evaluating potential solutions.
2. Describe how the specific changes you are proposing are supported by communication theory or theories.