Explain how a business can use digital marketing

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Reference no: EM132818125

Assignment Brief

Question 1. Explain what is meant by Marketing? (60 words). Discuss how 7Ps are used to create customer value? (240 words). Your points should be centred around the following words/phrases:
• Determining the best product/service strategy
• Ensuring the effective distribution of products/services
• Informing customers of the existence of products/services and persuading them to buy
• Determining the price at which products and services should be sold.
• Ensuring that after sales service (people) is of the right quality in the
physical/virtual environment through efficient processes.

Question 2. Explain how a business can use marketing to remain competitive? Use SWOT analysis to explain your answer (remember, SW is internal, and OT is external) (275words)

Question 3. Describe Ansoff's growth matrix (75 words). How can businesses use Ansoff's matrix to become successful? (225 words)

Question 4. Explain how a business can use digital marketing to improve its performance and growth (275words).

Attachment:- Marketing.rar

Verified Expert

The study is about marketing and the various tools that can be undertaken by companies in order to market themselves in an effective manner. Tools like SWOT, marketing mix and Ansoff’s matrix can be used by companies to develop an all-round marketing campaign. Such tools can help the companies to grow in a significant manner. Various aspects of the tool to use them effectively has also been highlighted in the study.

Reference no: EM132818125

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len2818125

3/6/2021 1:07:43 AM

Please use 10 references for the whole assessment. Hello I've got an assignment of 1350 words I would like to know if it can be done by the end of the week? Please see the attachments bellow.

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