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1. Distinguish between functional and psychological needs. Identify 1 product that would fulfill each need for you and explain how it fulfills your need.
2.Define market segmentation. Why do marketers use it? Identify and give an example of successful market segmentation.
3. What is brand repositioning? Identify an example of a marketer who has repositioned a brand. Has the repositioning been successful? Why or why not?
Select an issue that can be improved through developing a training program and use the 5-step process below to develop the appropriate training program.
What are some current examples of exploitation (or even slavery), cruelty, and rationalization by the perpetrators? Examples: sweatshops, modern day slavery, etc.
A rising number of businesses-including videogame developers, cigarette companies soft drink producers, liquor marketers and fast food chains-are feeling the heat from government,
Discuss why is it important to inform the external public's of significant programs within the company and what is your company's relationship with the regional, national, local, and global media?
Kill some of insurgents in process. Put in plain words your activities as squad leader in reorganization process after hasty attack on your squad?
Detailed Explanation to Transformational Leadership and briefly explain a possible group or organization to belong and If you were the leader of this group.
Information about Change management - Anchoring new approaches in the culture of an organization is a long process.
What obligation does entrepreneur (owner) have to investors that purchase bonds to finance the business? Describe a situation in which the company would chose to issue bonds.
Describe from a marketing perspective, why you would assume gross margin percentage, expenses-to-sales ratio, net profit margin
Explain the chosen observational research method.
Explain What are two tactics that a financial manager can use to manage earnings and What are the implications for cash flow and shareholder wealth
Is the measurement of customer satisfaction different for internal customers than external customers?
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