Reference no: EM133692561

Assignment: Business Research

Learning Outcomes:

1) Appreciate the relevance of business research in managerial decision making.

2) Demonstrate the ability to choose research methods appropriate to the research aims and research questions/hypothesis based upon appropriate philosophies of research.

3) Apply research-based theories and specific communication skills to construct a research-based project that fulfils specific requirements.

4) Critically analyze qualitative and quantitative data to showcase past and current research outcomes.

This is a group project in which the students must develop a Proposal for a Business Research Project. The topic should be selected by the student and approved by the professor. This individual project requires you to develop a proposal for a business research project. Your proposal should identify a significant problem or opportunity facing businesses today and outline a plan for researching it.

Table of Contents:

I. Research Design: develop the overall strategy or plan that you choose to integrate the different components of the study in coherent and logical way, thereby, ensuring you will effectively address the research problem. Research design must outline how the study will be conducted to effectively address the research problem, research question and hypothesis. It encompasses various components such as the research methodology, data collection methods, sampling techniques, and data analysis procedures. The specific research design chose depends on the nature of the research question, the available resources, and the objectives of the study (e.g., experimental design, descriptive design, longitudinal design, cross-sectional design, mixed-methods design, etc.).

1. Participants or sample: clearly define and justify the participants involved in your study, such as demographic information, inclusion and exclusion criteria, and the sampling method used (e.g., random sampling, convenience sampling, etc.). Sample size determination and justification may also be included.

2. Methods: explain and justify the approach and the type of methodology you will employ for the research proposal (e.g., qualitative, quantitative, or mixed methods), as well as primary and secondary research.

3. Data collection methods: clearly outline how data will be collected. It may include details about surveys, interviews, observations, experiments, questionnaires, etc. You should describe the instruments or tools used for data collection and explain their validity and reliability.

4. Ethical considerations: explain any ethical considerations or possible ethical conflicts such as personal bias, assumptions and influences that will impact your research study. This part may include ethical approvals, data protection (GDPR), informed consent, confidentiality, privacy, protection of participant's rights, and artificial intelligence tools.

II. Expected outcomes & conclusions: explain the anticipated results or findings that you predict will emerge from the study. These outcomes are based on the research questions, objectives, and hypothesis outlined in the proposal. Expected outcomes can include specific statistical findings, trends, patterns, or insights gained from the data analysis. As per the conclusion, summarize the key points discussed in the proposal and highlight the potential significance of the proposed study. It may reiterate the research questions, objectives, and hypothesis, as well as briefly outline the methodology to be employed. Additionally, the conclusion may emphasize the expected outcomes, potential implications of the research findings as well as suggestions for future research.

III. Appendix: Reflective Analysis: Reflect on your learning experience throughout the course. Discuss how in-class activities helped you develop research skills and critical thinking abilities (250-300 words). Briefly connect your learning to the research project and your future career aspirations.