User Account

All Pages

Explain erp recommendationscenariosmitheford

Assignment Help Marketing Management
Reference no: EM13357710 , Length: 2487 Words

Explain ERP Recommendation

Scenario:

Smitheford Pharmaceuticals was founded by a former officer in the Civil War, General Robert Smitheford, in 1878. He moved his family to Colorado Springs to aid in his wife's tuberculosis condition. At the time, it was believed that the sunshine and high altitude had curative effects.

The company quickly grew and expanded. To improve the economies of several growing towns in Colorado, General Smitheford built additional manufacturing facilities in Pueblo, Grand Junction, Fort Collins, and Durango, Colorado.

Smitheford was an excellent leader, as demonstrated by his rapid rise in the Union Army. He used management incentives and was an early follower of Frederick Taylor on methods improvement and employee satisfaction. The company has since adopted total quality management (TQM) philosophies but has done a poor job of implementing these principles in manufacturing.

By the 1950s, Smitheford Pharmaceuticals grew to become the 6th-largest pharmaceutical firm in the United States. Expansion in manufacturing occurred in the 1970s and 1980s with operations in Canada, Puerto Rico, France, Japan, Mexico, and Brazil.

Many challenges are facing the industry today. NAFTA impacted some advantages that Canadian manufacturing might have had. Stricter FDA guidelines have made transportation of partially manufactured products more complicated; drug interactions, especially for the elderly, can seriously affect whether or not to release a new product, and manufacturing equipment has become more sophisticated, and with the advanced technology comes increase fixed costs.

A decision-making team has been formed; the executive has asked the team to create a decision tree for the implementation of ERP software. Research two brands of ERP software that Smitheford could use to improve its performance. In the decision tree, analyze the possible effects that the implementation of each brand of ERP software may have on Smitheford's operations. In a single word document, address the following:

Provide an overview of two brands of ERP software to the executive.

Create a decision tree diagram that includes both brands of ERP software, analyzes key implementation questions, and describes the action outcomes for the executive.

Using the decision tree diagram that you created, choose one brand of ERP software to recommend to the executive and describe why it should be implemented

Reference no: EM13357710

Questions Cloud

Functions and comparisons of mdm softwareusing your : functions and comparisons of mdm softwareusing your favorite search engine locate various types of mdm software. choose
The four stages of the bpm processexplain the four stages : the four stages of the bpm processexplain the four stages of the bpm process and summarize the activities in each.this
Using tips in creating an effective powerpoint : using tips in creating an effective powerpoint presentationcollin macgibson president of on-time technology products
Evaluation of a coupled organisational structurethe kaibash : evaluation of a coupled organisational structurethe kaibash motor company is considering using the loosely - coupled
Explain erp recommendationscenariosmitheford : explain erp recommendationscenariosmitheford pharmaceuticals was founded by a former officer in the civil war general
Limiting characteristics of todays computing systemsfor : limiting characteristics of todays computing systemsfor most business information processing what are some the critical
Problems that may occur with electronic orders and : problems that may occur with electronic orders and vendorsdiscuss the potential problems that may occur when a company
Collocation of team members - unimportantmark is a member : collocation of team members - unimportant?mark is a member of the executive team that is sponsoring a new project. he
Km models propounded by senge parsons and schwandtcan you : km models propounded by senge parsons and schwandtcan you provide a brief discussion of the km models propounded by

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd