Reference no: EM133267283 , Length: 10 Pages
Assignment:
Walt Disney is going to open a theme park in Shanghai, China. Please read below two links for more information:
1. Barboza, D. & Barnes, B. (2011). Disney Plans Lavish Park in Shanghai. New York Times.
You are required to write a 8 to 10 page paper on this topic, which includes below information:
Introduction
1. What method does Disney use to enter Chinese Market?
2. Which trade theory best explains Disney's international strategy?
3. Evaluate environmental constraints which can influence Disney's operation in Shanghai, China.
4. Are there any special issues (i.e. Finance, Accounting, Taxation, Marketing, International Staffing and Labor issues) that Disney needs to consider for its business in Shanghai, China.
5. Does Disney have any advantages with its business in China?
6. How will the new Disney Park in China impact local environment, entertainment business, and local labor market.
Conclusion
Associated references
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