Explain decisions about a marketing plan

Assignment Help Operation Management

Reference no: EM1393449

The CEO of your company expresses concern to the VP of Marketing that the sample chosen for the survey in which all the transactions were taken during a single shift of one employee is an inadequate basis for making decisions about a marketing plan.

The VP of Marketing wants you to discuss your view on it during a monthly meeting of the senior management.

Your first action to kick-start a discussion is to give a three-minute speech to your management colleagues on the adequacy of the sample. You need to provide to the VP your recommendations on the actions to be taken if you reach the conclusion that the sample is inadequate.

Draft your speech in Microsoft Word. Support your speech with a three- to five-slide PowerPoint presentations. You may use data charts or other graphics to support your analysis.

Submit your speech

Reference no: EM1393449

Questions Cloud

Calculating the recombination frequency for cross : In Cross one, pure-breeding colored, starchy kernel plants were crossed to plants pure-breeding for colorless, waxy kernels.

Write the specification of load mover : Write the specification of LOAD MOVER detailed of the whole design and precise for automatic control section and divide the design into various modules and Is the kernel required if yes which one?

Evidence to reject the claim of gallon of gasoline : Do the data you obtained provide enough evidence to reject the claim? Use a 1% level of significance.

Descriptive statistics-normal distribution : In order to control costs, a company wishes to study the amount of money its sales force spends entertaining clients. The following is a random sample of six entertainment expenses (dinner costs for four people) from expense reports submitted by m..

Explain decisions about a marketing plan : The CEO of your company expresses concern to the VP of Marketing that the sample chosen for the survey in which all the transactions were taken during a single shift of one employee is an inadequate basis for making decisions about a marketing pla..

Determining the probability sample on sales average : Determine the probability the sample of 40 will have a sales average less than $400,000.

Pearson coefficient-chi-square designs : What types of variables are measured using Pearson coefficient, and what types variables are measured with chi square; I am looking for names of variables (e.g., nominal, interval)?

Compute the recombination fraction : A wild-type trihybrid soybean plant is crossed to a pure-breeding soybean plant with the recessive phenotypes pale leaf l, oval seed, and short height Compute the recombination fraction between T and L pair of genes.

Describe strategic component of fulfilling the goals of hrm : Describe the importance of employee benefits as a strategic component of fulfilling the goals of HRM.

User Account

All Pages