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Explain Concepts of intermediation and disintermediation
President Learner wants your assurance that the e-business acquisition will reduce administrative costs associated with traditional brick-and-mortar health care providers while also improving customer relationships. You are to compose a memo that briefs Max on the capacity of e-commerce networks and e-business models to reduce administrative expenses.The memo should be 450-600 words and should include applying the strategic digital marketing channels continuum of the following:
Intermediation: The e-business's information accessed through a brick-and-mortar medical health care or education provider
Disintermediation: The e-business's health care information and services accessed directly, often substituting or bypassing traditional medical service providers
Reinter mediation: The e-business's health care information and services delivered by utilizing third-party online services for medical treatment advice, customer/user data analysis, registration and sponsorship payment processing, or information security protection Reinter mediation may also include the e-business's marketing channels strategies that combine online click-and-order information access with on-ground brick-and-mortar service delivery.
Support your assertions with links to online Web sites or services that have implemented the types of digital marketing strategy approaches referenced in your report
Explain ERP Recommendation where create a decision tree diagram that includes both brands of ERP software and analyzes key implementation questions and describes the action outcomes for the executive
The purpose of this assignment is to: Provide learners with understanding and skills relating to the fundamental concepts and principles that underpin the marketing process.
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