Explain changes to the compensation and incentives at your

Assignment Help Marketing Management
Reference no: EM13393522

For this assignment, you will choose a company with which you are familiar. You are encouraged to choose a company for which you currently work or have worked, but you may choose some other firm if you believe it will be a compelling analysis.

You may choose one area of the company, such as a manufacturing plant or product design, to focus on if you can make a strong case. Your recommendations should have the following features.

  •     Repeatable: If you “fix” three things in a manufacturing plant, you should be able to tackle the “next” three in iteration.
  •     Scalable: If they work in one plant, they should work in all of them.
  •     Replicable: Your process for improvement should be repeatable in different, disparate parts of the organization.


This is a key initiative at the “C” level, and your recommendation will reach the board of directors.

Your paper must include the following sections:

 Provide a brief description of the following elements:

  •         The company, including its products or services
  •         Marketing strategy: target market segments, value proposition, market position, and source of competitive differentiation
  •         Organizational structure
  •         Any other relevant facts

Analysis of the Supply Chain: (4 pages)

1.Analyze the supply chain for your identified company by explaining the following key elements of the supply chain:

2.Identify key inputs, including less tangible assets, such as human resources and information. How are these key inputs sourced, reconfigured into a product or service, and delivered to your customers?

3.Identify the key processes that add value, and evaluate the supply chain performance relative to the competition. What are the key inputs for each process? How are these inputs processed or configured into the final offering for your customers?
4.What is the value added at each step?
5.What is the role of information technology and e-commerce in serving your customers?
6.What are the key performance measures for evaluating your supply chain?
7.Research online sources to explain how the performance on these measures compares to that of your competitors?

Plan to Improve Operating Processes: (3 pages)

Create a plan for improving the performance of three specific operating processes in your company. Your plan should address the following:

Identify three elements of the supply chain that you recommend as targets for improvement.
State the performance improvement opportunity for each element, and indicate how it will improve process speed, quality, efficiency, and productivity.

Explain what specific action or change you recommend for each supply chain element selected.

Explanation of the Results of Performance Improvements Regarding Product or Service: (2 pages)

Explain the following:

  1.         How will your product or service be improved as a result of these changes to the supply chain activities?
  2.         How are you altering the specific features or attributes of your product or service?
  3.         Why are these specific changes important to your customers?
  4.         How do these changes enhance the value proposition and competitive position of your company?
  5.         What lasting capabilities and improvement are you introducing into your company through these changes?
  6.         How will you measure the scope and impact of your improvements? What are your key performance indicators?

Detail how your plan impacts your company’s HR and human capital strategy by explaining how the organization’s structure supports the new process configuration you are recommending. Your response should address the following questions:

 Are the roles and responsibilities in your organization properly defined and aligned to enable these changes? Who will perform these new/modified process activities, and what changes to their jobs do you anticipate?

Is decision-making authority assigned so that the process changes you propose can be implemented and properly managed under the current structure? Who will own the process and the results? Based on the current structure, will they have the authority to make changes as necessary?

Are the individuals with the right skills in place to implement these changes? If not, how will you attract the talent necessary to implement your changes? How will you retrain the existing employee base? How will you handle attrition? How will you reduce the risk of impacted protected classes?

Changes:
Explain changes to the compensation and incentives at your company that are necessary to reinforce your recommendations and increase efforts for continuous improvement throughout the organization. Explain how your plan motivates employees, customers, and suppliers better.

Write an 10–12-page paper in Word format. You may rearrange the above sections if it improves the quality of your paper. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M5_A1.doc.

This assignment is worth 300 points and will be graded using a rubric. Download and read the rubric to understand the expectations.

Reference no: EM13393522

Questions Cloud

It must have at least 8 rows for factors which you feel are : prepare in a table format a swott analysis on any real company in the auto industry. as you prepare your analysis it
Identify each of the following accounts of advanced : identify each of the following accounts of advanced services co. as asset liability owners equity revenue or expense
Why is inventory management so important what are some : 1. shrinkage is a major factor for retail operations and has a huge negative impact on profits. discuss the various
External environment the study of all the external : the elements of the paper include the followingintroduction the selection of the productservice to a foreign
Explain changes to the compensation and incentives at your : for this assignment you will choose a company with which you are familiar. you are encouraged to choose a company for
Analyze the major effects that government policies have on : assume that the low-calorie microwavable food company from assignments 1 and 2 wants to expand and has to make some
Describe the role of leadership in creating managing and : a 700- to 1050-word response to the following questions bull how would you identify and characterize the roles of
Market risk can be eliminated by forming a large portfolio : 1. which of the following statements is correct?a. if you add enough randomly selected stocks to a portfolio you can
You are on the design team for building an overhead dridge : you are on the design team for building an overhead dridge crane for use in house within the company. the disn team is

Reviews

Write a Review

Marketing Management Questions & Answers

  Explain what issues should address in operating agreement

Agents and employees of Blue Corporation and Green Corporation are convicted of conspiring to violate a federal law that is punishable by a term of imprisonment and a fine. Can the corporations be held liable for these crimes? If so, how can they ..

  Explain marketing mix impact the marketing strategy

Explain Marketing mix and explain how the elements (product, place, price, and promotion) of the marketing mix impact the development of the organization's marketing strategy and tactics

  1discuss the concept of perceived value and its importance

1.discuss the concept of perceived value and its importance to consumer behaviour and marketing. discuss the theory and

  Lvmh moeumlt hennessy louis vuitton the worlds leading

lvmh moeumlt hennessy louis vuitton the worlds leading luxury products group recorded revenue of euro28.1 billion in

  Explain e-commerce for amazon

Explain E-Commerce at Amazon and what are the advantages and disadvantages of selling books and goods over the internet

  Explain virtual teams

What do you meant by virtual teams explain with example

  Explain description of e-business

Explain Description of E-Business and Include the application of e-business strategic management for a consulting company

  What is happening in the industry in which this

definition of the boundaries of the industry.1.what is happening in the industry in which this organisation is located

  Identify a minimum of three of the most important issues

creative strategyidentify a minimum of three of the most important issues that must be considered when writing the

  Environmental factor affecting the marketing of product

The Food and Drug Administration is part of which environmental factor affecting the marketing of this product?

  What are the key points of difference of the 3m greptile

1.what are the characteristics of the target market for the 3m greptile grip golf glove?2.what are the key points of

  Explain and analysis of hyundai corporation

Explain and Analysis of Hyundai Corporation and distribution and promotional strategies which all all discussed in detail

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd