Explain attributes of successful customer relationships

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Question

Explain the attributes of a successful customer relationships and why trust and commitment within a relationship is important. Provide three examples of why a company might not want to maintain a relationship. Discuss the meaning and importance of customer lifetime value and provide an example. Why is customer service management so important? Do you have a lifetime relationship with a company? Why or why not? Explain the "satisfaction-profit chain". List the steps and an example of each step.

Reference no: EM133661387

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